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How to use transcreation in international business
Does your business have ambitions in global markets? We explain why transcreation is the comprehensive solution for your international marketing strategy.
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My business is already booming — Why do I need translation now?
Your business might be growing, but how do you sustain that success? Here are 5 reasons why translation should be part of your long-term growth strategy.
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The checklist for a successful website localisation
In order to start a successful website localisation, there are some factors to take into account. In this article, we specified the steps to follow to provide international customers with an online experience that is indistinguishable from their native experience.
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Global marketing vs localised marketing: Which is more effective?
The Internet has changed many fundamental aspects of business. Whether you realise it or not, your business is now competing on the world stage against competitors near and far.
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Do you need your own localisation team?
As your business expands globally, the need to tailor content for local markets becomes more important. The better you can communicate with potential customers, the more likely you are to convert sales.
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